
YCP Auctus Brand Strategy Experts in Delhi

India's burgeoning business potential and advanced technological landscape, especially for Delhi as a powerhouse city, makes it an appealing market to enter. These innovations make it crucial to leverage a Brand Strategy Consulting firm to smoothly navigate within this landscape.
YCP Auctus, India's premier Brand Strategy Consulting firm, offers extensive expertise and strong know-how for clients to proficiently navigate and prosper in the dynamic Brand Strategy market, particularly for Delhi. Their hands-on guidance ensures seamless business transitions.
By partnering with YCP Auctus, you gain access to unparalleled Brand Strategy Consulting services necessary for your business to flourish in India overall and specifically in Delhi. Experience the excellence and intricate insights of YCP Auctus to achieve your business goals confidently.

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Navigate and Succeed: Delhi Brand Strategy at Your Service
India is a country blooming with business opportunities due to its diversity of industries and technological advancements. As the capital city, Delhi serves as a hub of innovation and commerce. In this thriving environment, effective brand strategy is crucial for businesses striving to stand out.
Our brand strategy service focuses on nurturing and building a strong brand identity that resonates with your target audience in Delhi's competitive market landscape. This is essential for ensuring long-term success and forging deeper connections with consumers.
By partnering with YCP Auctus, businesses can leverage our expertise as the premier provider of brand strategy consulting in India. With a dedicated focus on Delhi, we offer specialized insights and tailor-made solutions designed to accelerate your brand's prominence.
Our Industries












Dominate Delhi Through Brand Strategy
Critical Need for Brand Strategy in a Digital Market
- With 560+ million internet users in India, maintaining brand identity online is crucial. Adapting to digital behaviors ensures deeper customer relationships and sustained loyalty.
- Achieving digital optimization, combined with cohesive brand strategies, propels businesses into forefront markets. Investment in digital brand primarily drives engagement and conversion.
Establishing Credibility Amidst High Competition
- India houses over 63 million micro, small, and medium enterprises (MSMEs). Aligning brand messages enables differentiation, necessary to build long-term reputation and trust.
- Effective brand strategy enhances product visibility and establishes elite status among competitors, comprising attempts to acquire market leader position.
Tapping into E-commerce Growth
- With the rise of online shoppers, forecasted to be 600 million by 2025, brands positioned cleverly reap competitive benefits by capturing substantial consumer traffic.
- Ongoing brand enhancement within e-commerce develops competitive edges. Cultivation of strong e-presence resonates successfully with the online consumer base.
Harnessing Potential of Youth Demographics
- Over 65% of India's population is below 35 years of age. Brand offerings sensitively crafted around youthful inclinations anchor relevance and extensive appeal.
- Localizing brand strategies to match youthful tastes and preferences unlocks expansive market fractions. Innovation propels relevance and helps companies capture younger audience.
Our Clients
We have worked with more than 2000 companies throughout various industries.



What Our Clients Say About Us
"I would like to take this opportunity to express my sincere gratitude for all the effort and commitment that Solidiance showed us during this project. Although building detailed strategies for different countries within a tough time constraint is without any doubt a demanding and challenging task, YCP Solidiance did a fabulous job. I believe that the success in this project laid a foundation for building a strong relationship between YCP Solidiance and GS Caltex, and I promise that YCP Solidiance will be the first one to be contacted whenever GSC needs any help for growth."
Manager, Finished Lubricants Marketing Strategy Team
GS Caltex
"YCP Solidiance’s vast network and enormous experience in India, benefited us in identifying some of the competent Institutes, which were not on our radar before. Being a huge country, it is not easy to locate such Institutes that may not be popular or generally well known but that may have specific competencies useful for our applications. YCP Solidiance truly served as a partner to link us with new academia in India, which has great potential for collaboration. I personally appreciate the dedication and professionalism of Solidiance's entire team, & particularly would like to thank Heiko for his excellent project management & valuable inputs. Thank you for the cooperation and we hope to continue the partnership we have built up so far."
Asia Partnerships Manager - ITC Asia
Essilor
Results Through Expertise: Case Studies
Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.
E-Commerce Website Development
Client
A Japanese medical equipment manufacturer
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client needed support tapping into the Southeast Asian market and building an e-commerce channel. We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.
Event Website Development for an Industrial Automation Conference
Client
A Japanese machine vision distributor
Area
Southeast Asia
Expertise Scope
Strategic Marketing
Project Summary
Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.
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Meet Our Experts
Establish industry dominance with our experts and partners

Yuki Ishida
Managing Partner
Nationality: Japanese
Region Coverage:
Japan, Hong Kong, Singapore, USA, China, Thailand
Past Experience:
Goldman Sachs

Pilar Dieter
Managing Partner
Nationality: American
Region Coverage:
China, Japan, Korea, India, Malaysia, Singapore, USA
Past Experience:
Alaris Consulting

Manish Chheda
Managing Partner
Nationality: Indian
Region Coverage:
India, Turkey, UK
Past Experience:
Strategic Decision Group, Auctus Advisors

Abhisek Mukherjee
Partner
Nationality: Indian
Region Coverage:
India, Spain, Austria, Germany, US, Japan
Past Experience:
SDG, Accenture Strategy

Laurent Fihey
Partner
Nationality: French
Region Coverage:
Europe (most countries), Greater China, Japan, South Korea, Thailand, Vietnam, Philippines, Indonesia, Saudi Arabia, Morocco, USA, Canada, Mexico
Past Experience:
Arthur Andersen, Advancy

Naoki Arai
Managing Partner
Nationality: Japanese
Region Coverage:
Japan, China
Past Experience:
Japan Research Institute

Puneet Kaushik
Partner
Nationality: Indian
Region Coverage:
India, USA, Canada, Singapore, Indonesia, France, Belgium, UK, Japan, Germany
Past Experience:
Deutsche, Capco

Saurabh Mehta
Partner
Nationality: Indian
Region Coverage:
USA, India, Middle East, SE Asia
Past Experience:
Ivalua, Avon
Talk to Our Brand Strategy Experts
Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP Solidiance
- YCP Auctus
- YCP Consus
YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:
- YCP Solidiance
- YCP Auctus
- YCP Consus