India Brand Strategy Consulting

YCP Auctus is the leading brand strategy consulting firm in India, helping clients thrive in India's competitive industries through comprehensive consulting services and hands-on support with decades of experience.

India Brand Strategy Consulting

YCP Auctus Brand Strategy Experts in India

Brand Strategy experts in India

India, aside from its cultural richness, is also blooming with business and technological advancements, making it the perfect market to enter and thrive. With its competitiveness, the necessity for partnering with a brand strategy consulting firm is arising at the same time.

YCP Auctus deeply understands what it takes to help clients in entering, navigating, and solving business problems in India. As the premier brand strategy consulting firm in India, we specialize in providing hands-on support for brand strategy-related issues.

Partner with YCP Auctus for all your brand strategy-related needs in India. Our expert team offers unmatched knowledge and proficiency, ensuring your business thrives in this dynamic market. Let us guide you to success in India.

YCP in Numbers

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Project Across Asia
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Navigate and Succeed: India Brand Strategy at Your Service

India is a country blooming with business opportunity due to its diversity of industries and technological advancements. This rapidly growing landscape offers dynamic potential for firms to establish and redefine their market presence competitively.

The importance of a robust Brand Strategy cannot be overstated in this context. It helps businesses to distinguish themselves, crucially influencing consumer perception and loyalty. Effective brand strategy consulting can help harness this potential, navigating nuances specific to the diverse Indian market.

YCP Auctus stands out as the premier provider of brand strategy consulting in India. With a specialization in consulting, we can deliver tailored strategies that address your business needs, setting you on a path toward enduring growth and success in the vibrant Indian economy.

Our Industries

Aerospace & Defense

Automotive & Mobility

Energy & Natural Resources

Construction & Infrastructure

Consumer & Retail

Financial Services

Healthcare

Industrials

Private Equity & Principal Investors

Public Sector

Transportation & Logistics

Technology Media & Telecommunications

Dominate India Through Brand Strategy

Building a Competitive Edge Amid Rising Market Competition

  • The market in India is surging with a projected growth of $800 billion by 2030, stressing the necessity for robust brand strategies to stay ahead.
  • Creating a strong brand strategy is salient for capturing a larger, specific market segment by building an identity that resonates with the local consumer.

Enhancing Market Penetration with a Tailored Approach

  • Digital consumer engagement in India has seen a significant uptick, with internet users rising to nearly 700 million, emphasizing tailored strategies.
  • Connecting deeply with digital users through savvy brand initiatives can drastically increase market reach and brand loyalty, hence, escalating sales.

Expanding National Footprint to Capture Market Growth

  • India's GDP is set to rival the world's leading economies, promising expansive growth that well-strategized brands can capitalize on.
  • Casting a wider national net with consistent consumer touchpoints in emerging urban areas translates into solid market expansion opportunities.

Capitalize on Digital Revolution Brought by Government Initiatives

  • The Indian government’s Digital India campaign aims to transform the country's infrastructure, creating fertile grounds for agile brands.
  • Foreshadowing digital inclusion strategies and riding the digital revolution can result in unrivaled consumer engagement and prolific business expansion.

Our Clients

We have worked with more than 2000 companies throughout various industries.

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What Our Clients Say About Us

"I am extremely pleased with the work done by YCP Solidiance's team. From the very beginning, I knew that I had made the right decision in choosing YCP Solidiance to handle our Benchmarking engagement."

Italcementi Group

Managing Director

Italcementi Group

"YCP Solidiance’s vast network and enormous experience in India, benefited us in identifying some of the competent Institutes, which were not on our radar before. Being a huge country, it is not easy to locate such Institutes that may not be popular or generally well known but that may have specific competencies useful for our applications. YCP Solidiance truly served as a partner to link us with new academia in India, which has great potential for collaboration. I personally appreciate the dedication and professionalism of Solidiance's entire team, & particularly would like to thank Heiko for his excellent project management & valuable inputs. Thank you for the cooperation and we hope to continue the partnership we have built up so far."

Essilor

Asia Partnerships Manager - ITC Asia

Essilor

Results Through Expertise: Case Studies

Learn how we help clients build and implement strategies
that drive sustainable growth in today’s complex business landscape.

E-Commerce Website Development

Client

A Japanese medical equipment manufacturer

Area

Southeast Asia

Expertise Scope

Strategic Marketing

Project Summary

Our client needed support tapping into the Southeast Asian market and building an e-commerce channel.​ We created a market entry strategy in three countries, developed localised landing pages, and managed client campaigns to gain market access.

Event Website Development for an Industrial Automation Conference

Client

A Japanese machine vision distributor

Area

Southeast Asia

Expertise Scope

Strategic Marketing

Project Summary

Our client wanted to promote an event for industry leaders in industrial automation and IoT. We created a comprehensive event website that integrated with an event technology platform, Eventbrite. This resulted in 250 RSVPs, primarily from the site.

YCP in Media

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YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance's Managing Partner Damien Duhamel talks on BBC on the Indonesian mining industry.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

YCP Solidiance’s Partner Gervasius Samosir speaks to CNBC about the economy outlook after Indonesia’s presidential election.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Tagged as Asia’s Game Changer, YCP Holdings wins the Management Consulting award in SBR National Business Awards.

Publications

Automotive Lubricants in the Digital Age_ Trends and Opportunities for SEA
Charging Towards Digital Dominance_ Challenges for India's Auto Components Sector And How to Overcome Them
The Future of Technology in Social Infrastructure
Telehealth_ A Case for An Integrated Care Approach Beyond COVID-19

Meet Our Experts

Establish industry dominance with our experts and partners

Yuki Ishida

Yuki Ishida

Managing Partner

Nationality: Japanese

Region Coverage:

Japan, Hong Kong, Singapore, USA, China, Thailand

Past Experience:

Goldman Sachs

Pilar Dieter

Pilar Dieter

Managing Partner

Nationality: American

Region Coverage:

China, Japan, Korea, India, Malaysia, Singapore, USA

Past Experience:

Alaris Consulting

Manish Chheda

Manish Chheda

Managing Partner

Nationality: Indian

Region Coverage:

India, Turkey, UK

Past Experience:

Strategic Decision Group, Auctus Advisors

Abhisek Mukherjee

Abhisek Mukherjee

Partner

Nationality: Indian

Region Coverage:

India, Spain, Austria, Germany, US, Japan

Past Experience:

SDG, Accenture Strategy

laurent fihey

Laurent Fihey

Partner

Nationality: French

Region Coverage:

Europe (most countries), Greater China, Japan, South Korea, Thailand, Vietnam, Philippines, Indonesia, Saudi Arabia, Morocco, USA, Canada, Mexico

Past Experience:

Arthur Andersen, Advancy

naoki arai

Naoki Arai

Managing Partner

Nationality: Japanese

Region Coverage:

Japan, China

Past Experience:

Japan Research Institute

puneet kaushik

Puneet Kaushik

Partner

Nationality: Indian

Region Coverage:

India, USA, Canada, Singapore, Indonesia, France, Belgium, UK, Japan, Germany

Past Experience:

Deutsche, Capco

saurabh mehta

Saurabh Mehta

Partner

Nationality: Indian

Region Coverage:

USA, India, Middle East, SE Asia

Past Experience:

Ivalua, Avon

Talk to Our Brand Strategy Experts

Arrange a session with our experts to explore how YCP can assist you in addressing your business challenges.

YCP Group is the leading professional firm in Asia empowering excellence through diverse expertise:

  • YCP Solidiance
  • YCP Auctus
  • YCP Consus